Car racing game

Client : Doyen

3, 2, 1, GO! 

Spin the wheel as fast as you can to give your car the speed it needs to cover the greatest distance in 30 seconds. Discover the brand’s advertisements along the way and try to win a prize.

This brand activation created on the occasion of Autotechnica, The Trade Fair for Automotive Professionals, was made for Doyen, via the agency Coyote. The animation was a good opportunity for the brand to liven up the trade fair and to collect data at the same time.

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