Big Hero 6

Client : Disney

On the occasion of the Walt Disney Animation studio new big-screen adventure Big Hero 6, Activeme developed an augmented reality photobooth device in the city of Brussels, Belgium.

People walking past the shop window could stop and make a picture with the Big Hero character, Baymax. Thanks to our engine he was able to adopt the passers-by gesture.

Users were able to control it and another player was cut out and projected into the virtual environment on the screen located behind the window.

“Share your picture on Walt Disney social network Facebook !”.

The activation was running over 2 weeks and more than 9.000 pictures were taken! More information :

Services used :

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